The swirls form the shape of the camera. Two versions included; the swirly camera with the phrase "Smile" and the swirly apple with a monogram circle frame. This design is perfect for wood signs, garden flags, place mats and other house deco! This design can be used on pillows, shirts, glass blocks, tiles, glass cutting boards, mason jars, floating frames, scrapbooking or any other craft medium. For use on many vinyl projects and even paper projects!